Holi celebrations have already begun across North India, especially in the Braj region, which includes towns like Mathura, Vrindavan, Barsana, Nandgaon and Gokul. These places are famous for Braj Ki Holi, known for large gatherings, traditional rituals and vibrant colour throwing.
However, a viral video circulating on social media has raised serious concerns about women’s safety during the festivities.
Women Allegedly Touched Inappropriately During Holi
The clip shows women walking through crowded streets while colours are being thrown around. While Holi is traditionally celebrated with playful colour smearing, the footage appears to show some men touching women inappropriately and holding their hands forcefully.
In the video, several women look visibly uncomfortable. Some are seen covering their faces with dupattas, seemingly trying to protect themselves not only from colours but also from unwanted physical contact.
The incident has triggered a wider debate online about consent and whether the phrase “Bura na mano Holi hai” is being misused to justify harassment.
Social Media Reacts With Anger
Many users strongly condemned the behaviour seen in the video.
One user wrote, “I have made sure that no female friend or family member ever goes to Braj to celebrate Holi. It is not celebration, it is outright molestation. The locals have zero fear of the law. It is best to avoid celebrating Holi there.”
Another post said, “This is the Holi of Braj being celebrated. Just look at those vile people targeting girls and women in the name of the festival. Such people are a blot on India.”
A different user commented, “Molesting girls is not Holi. Social media has exposed the dark reality of Braj Ki Holi, where people molest girls under the excuse of Bura Na Mano Holi Hai. You harass women and expect them not to object. Is this your culture?”
One person wrote, “Harassment can never be justified in the garb of religion, culture or tradition. How can anyone call it culture when girls are openly molested? This must be addressed strictly and stopped.”
Another added, “We celebrate Holi for colours, joy and culture, not to be touched without consent. Festival ke naam pe harassment normalise mat karo. Bura na mano Holi hai is not a free pass to cross boundaries. Respect women. Celebrate with dignity.”
Several women also shared their personal experiences. One woman said, “This is the biggest reason I have never liked this festival.” Another said, “The festival has turned rogue. It has become an opportunity for molesters to grab women, touch their private parts and pass lewd comments. When confronted, some men respond with Why are you here then or ask for phone numbers.”
Similar Concerns Raised Last Year
This is not the first time such concerns have been highlighted. A similar video surfaced last year when a vlogger who travelled to Barsana for Holi questioned why women were frequently singled out and subjected to lewd remarks and unsolicited physical contact during the celebrations.
The renewed circulation of such videos has again brought attention to the need for stricter safety measures and greater awareness around consent during public festivals.
While Braj Ki Holi continues to attract thousands of visitors every year for its unique traditions, the viral clip has sparked an important conversation about ensuring that celebrations remain joyful and safe for everyone.





















































